Kangol Hats
When most people think of Kangol hats they quickly picture a famous celebrity. We all know there have been plenty of celebrities come and go over the years who wore a Kangol hat and yet the brand continues to stay strong today. How do they manage to do that? Personally, I think they’re able to stay strong due to the mix of styles they produce. Every year, they keep a select few styles and colors and the rest of the line is brand new each year. I don’t know about you but I can’t image having to re-create at least 50% of a product line each year. That’s certainly a testament to the talent and dedication of the designers at Kangol. In addition to all the new styles created each year, Kangol produces hat and cap styles that are attractive to a varied customer base. Take the number one selling summer cap as an example. The Kangol 504 Ventair outsells every other brand and style of cap available at Aaron Hats. The reason comes back to the diverse customer base. The Kangol 504 Ventair cap is bought by 20 something’s buying it because it’s a fashion item worn by celebrities. It’s also bought by men and women golfers who buy a new color each spring to match their golf outfits. On top of that, it’s bought by senior gentlemen because it’s a comfortable, simple design that also provides good ventilation on those hot summer days.
Kangol up,